ABOUT US

We were 12,000 kilometres from home when we finally saw it. A dress, hanging in a small store in Australia the print, the colours, the hand block details, nothing unfamiliar to us, we'd grown up around exactly this. 

But people were stopping, studying it, touching the fabric like it was something rare. We stood there, in a country that wasn't ours, watching strangers fall for something we'd walked past our entire lives without a second glance. And one question wouldn't leave us: why did it take this much distance, and these many strangers, to actually see it?

Somewhere along the way, we'd started believing "special" only happens elsewhere, imported, international, new. Meanwhile, some of the most extraordinary craft in the world was a few hours from where we grew up. We'd just stopped noticing. So we went back.

A mother-daughter duo, both living abroad, returning to where it all began. We sat with block printers watching patterns being carved and stamped by hand, and with tailors watching fabric being cut, pinned, and shaped into something with real structure. It hit us slowly, then all at once this wasn't just craft in the printing, it was craft in every hand that touched the fabric after. None of it was lost. None of it needed discovering. It had been here the whole time, being made, being passed down, still alive. We just had to look.

But why Sitarey? 

Sitarey means stars and stars are always there. We just don’t always look up, that’s what this is really about. Not discovering something new. But learning to see what was always there. The places we come from, the craft we grew up around, the beauty we stopped noticing because it was too close, until distance made it obvious.

Sitarey is that return.

A mother and daughter coming back to what felt like home and learning to see it again properly, softly, fully, not through someone else’s lens. But their own.